American Airlines Taking UX and visual design to new heights. CategoryDigital AA.com: 2 million visitors and $39 million in revenue daily. Mobile App: Giving gate agents resources and flexibility. Special Offers: Incentives within the booking process. Special Offers: Traveler options and sales opportunities. Special Offers: Created to be attractive, not intrusive. Employee Portal: Increased users from 5,000 to 70,000. Digital Signage: Redesigned for every airport worldwide.